Concrete businesses can be left with some expensive lessons if they’re not forward-thinking and careful about their plans and execution. The attached video gives some good insight into lessons concrete businesses can learn.
Concrete companies aren’t the only business that learns as they grow, but they can be left with some costly lessons if they assume they know everything right from the get-go. One of the biggest lessons in the business world is often that it isn’t enough to be good enough.
If a business continually strives for sustainable excellence, then they have a much better chance of sticking around long-term.
Going from good to gone is a surprisingly common trajectory and if a business does all it can early on to set itself up for excellence, then it’s far more likely to survive the lean times and come out ahead in the long run. While it’s no guarantee of success, it does give a company an edge over those who are only striving for “good enough” quality and consistency.